rauch Möbelwerke GmbH, Geschichte

rauch history

OVER 120 YEARS

Our development from a craft business to an international group of companies: a journey back in time.

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Our history

rauch is the largest European supplier of wardrobe and bedroom ranges. We look back with pride on our company history, which has been shaped by craftsmanship. The history of a family business that began in 1897 with a small carpenter's workshop and is now being continued by the 4th generation.

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    2023

    Sale of the rauch chipboard plant in Markt Bibart to the Egger Group.

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    2023

    rauch is the test winner and receives an award for sustainable commitment from Focus Money.

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    2022

    rauch celebrates 125 years and presents the new rauch showroom and co-creation centre at furniture week.

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    2021

    The magazine stern, published by Gruner + Jahr, honours rauch in a study as "Germany's company with a future" . This symbol stands for a successful digital transformation and points to the future viability of German companies.

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    2020

    Rauch furniture has been awarded the "Möbel Made in Germany" label. This new quality mark of origin confirms the high product quality of German furniture manufacturers.

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    2020

    New brand concept: with rauch BLUE, rauch ORANGE and rauch BLACK, rauch presents itself with a new brand presence - online and offline.

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    2018

    Rauch provides inspiration for clever interior design on the visual ideas platform Pinterest and is expanding its social media activities with an Instagram account.

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    2015

    All Rauch Group companies have been awarded the PEFC and FSC labels.

    Rauch at Facebook: The furniture factories present themselves to their fans with exciting insights and outlooks on the company and its product portfolio.

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    2014

    Rauch Möbelwerke was awarded the "German Sustainability Award" on 28 November 2014. Rauch is therefore "Germany's most sustainable medium-sized company 2014".

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    2013

    Launch of "20up" - The individual wardrobe programme that always fits!"

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    2010

    Rauch develops new logos for brand communication. The standardised slogan for all is:

    Furniture for the well rested

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    2009

    All of Steffen's shares in Mastershausen are acquired in full and integrated into the Rauch Group.

    The rauch museum - "Origin and Present" is opened.

    The production area at the Bürgstadt site is expanded by 10,000 square metres.

    Rauch receives the"Golden M". This award from Deutsche Gütegemeinschaft Möbel e.V. is the most important seal for furniture quality and safety in Europe.

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    2008

    Rauch is presenting its living world concept to the general public for the first time at the international furniture fair in Cologne.

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    2007

    Rauch opens the new exhibition centre for trade visitors with an area of 4,000 m².

    Move to a new administration building at the Freudenberg site.

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    2006

    Rauch is making an active contribution to environmental protection with its new environmentally friendly andCO2-neutral chip incineration plant. This plant supplies Plant 3, the administration, the exhibition and the Otto-Rauch-Stift with thermal energy.

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    1999

    The company responds to the changing market conditions in its main market of Germany and launches the three divisions DIALOG, PACK'S and select-Art. The chipboard plant in Markt Bibart expands its capacities.

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    1997

    100th anniversary of the Rauch family business.

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    1994

    The entire Rauch furniture collection is awarded the "Blue Angel". All lacquering systems have been converted to water-soluble and therefore environmentally friendly lacquers.

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    1989

    The production area is increased from 50,000 square metres to 65,000 square metres and now has a floor area of almost three football pitches.

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    1979

    Acquisition of the Zengel furniture factory in neighbouring Bürgstadt. The production of bedrooms in real wood veneer takes place at this site.

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    1977

    For the first time, Rauch organises an in-house exhibition in Freudenberg for its customers in Germany and abroad.

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    1972

    The new 50,000 square metre and 520 metre long production facility goes into operation. The new plant also marks Rauch's entry into the production of furniture with printed surfaces. With the computer-controlled production lines, a finished bedroom and youth bedroom now rolls off the production line every minute.

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    1970

    The European markets of France, the Netherlands and Belgium are opened up. The export share quickly reaches 20%.

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    1963

    Rauch now employs more than 500 people.

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    1958

    Purchase of a chipboard plant in Markt Bibart (site area 14,382 m²) from the Kreibaum company to optimise the value chain. Rauch now produces its own chipboard for furniture production.

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    1953

    Rauch takes part in the international furniture fair in Cologne for the first time.

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    1950

    After the end of the Second World War, the third generation joins the company with Wendelin, Günther and Heinz, the grandsons of the company founder. Production is focussed on the bedroom, kitchen and small furniture sectors.

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    1939

    The founder of Rauch Möbelwerke, Wendelin Rauch, dies at the age of 67.

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    1937

    An innovative production concept of separate machine room and separate machine hall is realised with a new hall construction. The number of employees exceeds the hundred mark.

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    1934

    After some ups and downs in the early 1930s, Rauch buys the Emil Grein furniture factory in Freudenberg. The new managing directors are Wendelin and his son Otto.

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    1927

    Otto Rauch joins his father Wendelin's company.

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    1897

    In Freudenberg, Baden-Württemberg, 25-year-old Wendelin Rauch founds a small carpentry business. He mainly produces small pieces of furniture there.

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The rauch brand world

rauch BLUE - simply good furniture
rauch ORANGE - furniture for life
rauch BLACK - furniture at its finest